Design Principles

Build Your Design Foundation

Learn and practice the fundamental principles that underpin all great design work, from balance and contrast to hierarchy and white space.

Study and Apply

Draw a principle card to focus your learning. Use AI to get detailed explanations, see real-world examples, and learn how to apply it to your projects.

Learn Effectively

• •Study one principle deeply each day
• •Find examples in designs you encounter
• •Practice applying principles to current work
• •Use AI to explore advanced applications